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NATALIE Maines has revealed how she was brought
NATALIE Maines has revealed how she was brought to tears when she saw a mother teaching her two-year-old....
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ROB Lowe could be the next Charlie Sheen.
The suave star is reportedly in line to replace the troubled actor on the hit show Two and a Half Men....
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SIMON Cowell has blasted Sir Elton John
SIMON Cowell has blasted Sir Elton John for criticizing TV talent shows.The X Factor boss — who has previously....
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HAILEE Steinfeld insists
HAILEE Steinfeld insists her life hasn’t always been so rosy.The actress, 14, says she was bullied so....
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ADAM Sandler loved seeing Nicole Kidman and Jennifer Aniston
ADAM Sandler loved seeing Nicole Kidman and Jennifer Aniston get half-naked for their new movie Just....
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Megan Fox will make at least $2m |
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Megan Fox will make at least $2m for fronting Emporio Armani’s underwear ads, according to a new report.
The 23-year-old Transformers star has signed on to replace Victoria Beckham as face of the new Emporio Armani Underwear and Armani Jeans campaigns, it was confirmed Wednesday.
And insiders say Fox will be paid handsomely for her efforts.
“Megan’s publicity team, managers and agents approached Armani several times over the years to build the relationship,” a source told the AP. “She wore Armani outfits at red carpet events and met designer Giorgio Armani at an Armani Prive fashion show in Paris this year.”
“Most endorsement deals pay celebrities from $500,000 to $2 million for an ad campaign that runs a year, and Fox will make toward the high end of the range,” added the insider.
Although overall advertising spending is down, brands continue to pay for endorsement deals with celebrities.
“There’s a lot of interest in celebrity spokespeople,” said Carol Goll, head of global branded entertainment for International Creative Management, one of Hollywood’s largest talent agencies. “We haven’t seen a decline in that.”
Fox’s Armani ads — which were photographed by Mert Alas and Marcus Piggott in Los Angeles this past weekend — will begin running worldwide in January. She will appear in print ads as well as billboards, WWD reported.
Beckham — who decided not to renew her contract — stripped down to her skivvies this past year alongside her soccer star husband David Beckham.
David has also been replaced as the face of Emporio Armani’s men’s line by Portuguese player Cristiano Ronaldo.
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| Tihonenko Irina (ccc), 2009 | Contacts | Partners
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